Global Nonprofit Rebrand

Details

World Partners needed a complete rebrand that would modernize their image and improve engagement. I refreshed their logos, refined brand language, and an SEO strategy to ensure a stronger online presence.

Alongside the rebrand, I designed and built a fully responsive website that offers a streamlined experience across all devices and enhances accessibility for their global audience.

Results

Increased donor engagement, improved website usability, and stronger brand recognition.

Project Scope

Complete rebrand and website redesign for World Partners, including logos, SEO, content, and promotional materials.

Key Contributions

Provide a general summary of the services you provide, highlighting key features and benefits for potential clients.

Full Rebrand

New visual identity, brand messaging, and SEO optimized content.

Mobile Responsive Site

New, modern website and donation system that functions well across all devices.

Integrated translation software allowing users to easily toggle between English and Spanish.

Automatic Translation

Promo Campaign

Beyond designing the website and branding, I also led the promotional campaign to introduce the new World Partners identity to their audience. This included a comprehensive marketing rollout across multiple channels to maximize visibility and engagement.

• Trade Show Materials – Created visually engaging displays and handouts to help World Partners stand out at conferences and networking events.

• Social Media Marketing – Developed graphics, videos, and posts to announce the rebrand and engage supporters online.

• Email Marketing Strategy – Crafted targeted email campaigns to inform donors and partners about the rebrand and new website features.

This project transformed World Partners’ digital presence, donor experience, and brand identity, positioning them for long-term growth and deeper engagement with their global audience.

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